For Impact Investing Roadshow, launching a third podcast could have meant another round of site maintenance, security patches, and plugin troubleshooting. Instead, we helped host Mark King launch quickly and run the show with a reliable, guest-focused workflow.
When Mark looked back at his prior podcasting experience, the technical overhead was the limiting factor. “Back in 2014 or 2015, I was using WordPress and a collection of plugins, and that honestly was one of the things that made it unsustainable,” he says. “I had a security breach at one point, and it was like three days in Dante’s hell trying to figure out what was going on with the website. None of it added value to my audience or guests.”
We designed Podpage to eliminate exactly that kind of non-value work. Rather than spending days fixing a site or wrestling with templates, Mark configured a professional website quickly—before he recorded episode one. That early credibility mattered: Impact Investing Roadshow interviews busy impact fund managers, and having a polished website made potential guests more comfortable committing their time.
“Being able to just configure Podpage, as opposed to fully customize it, really lowered the initial time investment,” Mark explains. “With a guest show, most people check out the website before they agree to come on. Having something professional up and running before we even recorded episode one gave me credibility with potential guests.”
The ongoing benefits go beyond launch. For interview shows that involve high-profile guests and their assistants, the friction of scheduling, asset collection, and pre-show logistics can be significant. Podpage’s built-in guest management tools simplify that workflow—single intake forms, reusable guest profiles, and centralized links that assistants can use to complete tasks.
“The big value add for me, from an ongoing workflow standpoint, really is around guest management—the intake form, the profile,” Mark says. “I’m able to give them a single spot they can come back to. If they need to pass something to an assistant, I can just say, ‘Here’s the link.’ That has been a real game changer.”
The results are straightforward. Mark spends less time on site maintenance and administrative follow-up, and more time preparing for conversations that deconstruct deals, diligence, and multi-bottom line outcomes. For podcasters who interview busy professionals, reducing setup time and administrative friction directly increases the quality and frequency of guest appearances.
If you run an interview show and want to protect your time and credibility, Podpage removes the technical and workflow obstacles so you can focus on what matters—recording conversations that move your field forward.
About the podcast
Impact Investing Roadshow — Listen in as impact fund managers dissect a single deal to reveal their investment thesis, impact mission, deal execution, and relevant experience and expertise. We examine deal criteria, negotiated terms, and due diligence and approval processes. Then we look at how they support the multi-bottom line goals of their portfolio companies.
